easyJet press, outdoor & online

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The aim was to inform the business community of the benefits of easyJet's new baggage allowance. The adverts had to have a clear strong message that could work across a broad range of media. 

Online responsibilities included pan European web banners. Created in flash they were to support and continue the printed advertising message. Visual templates were also developed to maintain visual consistency of the website. 

Client: easyJet